WorkbenchLearnBook a Build with AI session →
A business-development team at work, building.

We teach BD teams to build.

Capture and proposal teams that make their own AI tools — with AI coding tools, real safeguards, and a method that knows when to buy, when to build, and when to become the builders. Nothing here is for sale except the teaching.

Buy, build, or become builders

Most shops should buy. Some should build. And AI coding tools just created a third option that used to be impossible for a BD team: build it yourselves, on the fly, and keep adapting it. Knowing which one you are is half the work.

Buy, for most shops

Excellent tools exist. If your workflow is close to the median and the fit is good, rent it and spend your attention elsewhere. We’ll tell you when that’s you.

Build, when your workflow is the edge

Niche doesn’t mean your product — it means your strategy. If how you engage pre-opp, run reviews, or track promises is what wins, renting the median process erodes it.

Become builders, with safeguards

People who build what they need, try things, and propagate what works to the team. Getting there is a sea change for most teams. That sea change is what we teach.

Six working tools, built in a week

The Workbenchis a demo floor: every tool on it was built with AI coding tools and the method we teach, in about a week. None are for sale, and you wouldn’t want ours anyway: you want one you control, built for your needs, that you know how to update on the fly. Sign in, run them on your real documents within monthly caps, and see what your own team could ship.

How the teaching works

One entry point, then as far as your team wants to go. Every price is published, none is negotiated: the session is $1,500 flat for up to five people, the bench is $149 a month per seat, a ground-up cohort is $24,900 for a team of five to fifteen.

01

Build with AI session — $1,500, up to five people

The starting point. Bring the step where your process leaks. We build a working tool on it together — with the safeguards — and you leave with the tool, the recording, and the ability to make the next one.

02

Build challenges — inside the bench

Monthly, async, on your own clock: a themed build, two weeks, a live review. The practice that turns one tool into a habit.

03

Ground-up training — $24,900 per team

A cohort that takes a team from running demos to shipping tools their colleagues adopt. The syllabus is the safeguards; the capstone is a tool in production.

04

Courses, one tool at a time — inside the bench

Build your own shredder. Build your own board. Each demo on the floor becomes a course, with the free video as its first lesson.

What stays human, always:the bid decision, the win themes, the price, and anything that ships to a customer without a person’s name on it. Tools extract, transform, and accelerate. People decide on the final products. Every tool we teach is built with that gate in it.

Free, and staying free

Who’s teaching

A senior proposal operator who has run public-sector and regulated-enterprise pursuits at scale, sat on the evaluation side, and built the tools on the demo floor with the same method the sessions teach. The teaching is the only product; the tools exist to prove it can be done, and how fast.

Bring the step where your process leaks.

Two hours, your real workflow, a working tool you keep — and the beginning of a team that builds its own.

Book a Build with AI session →

Talk first, or buy now and we schedule by email.